Top News:
David Cohen / WebNewser:
The Beautiful Game: Social Media Suits Up for 2010 FIFA World Cup South Africa — With 2010 FIFA World Cup South Africa set to kick off about one hour after this post, Twitter and Facebook — which meant nothing to the average soccer fan during 2006 FIFA World Cup Germany — are donning their jerseys and painting their faces.
RELATED:
Keith Richman / AdAge:
How Nike and Pepsi Hijacked the World Cup — Ambush Marketing 101: Tips to Protect Your Brand — or Steal Someone Else's Thunder — The world's greatest sporting spectacle, the World Cup, begins today. Quick: do you know who the “official” sponsors are?
Peter Kafka / MediaMemo:
On Twitter, Even a New iPhone Can't Keep Up With the World Cup — If you're one of those weird people who delights in not following the World Cup, you're going to want to stay off Twitter for the next month. — The World Cup is the biggest sporting event in the... uh... world.
Dan Frommer / The Wire:
Forbes Asks Employees To Help Steve Forbes Get More Twitter Followers (MEMO) — If you've been following any Forbes staffers' tweets lately, you might notice a uniform push to help their famous CEO Steve Forbes get more Twitter followers. — That's because the company is actually asking …
Economist:
The strange survival of ink — Newspapers have escaped cataclysm by becoming leaner and more focused — “PRINT is going to live longer than people think,” asserts Mathias Döpfner, the boss of Axel Springer. Perhaps it will in central Europe. The publisher of Bild …
Discussion:
Kirk LaPointe's …
Joe Strupp / Strupp:
Alumnus Joe Klein Hits Newsweek Reporting Cutbacks, Design — Newsweek alumnus Joe Klein, now writing for rival Time, says his former employers have suffered from reporting cutbacks and a poor redesign. — Asked to weigh in on the slew of buyers bidding for Newsweek, Klein declined to speculate.
RELATED:
Peter Kafka / MediaMemo:
Exclusive: Twitter's Next Moneymaker-"Promoted Trends" — Twitter is beginning to roll out its ad platform, which allows advertisers to insert messages into users' streams. But the microblogging service already has an idea for a new product: Selling some of the real estate dedicated to its …
Mark Fitzgerald / EditorandPublisher.com:
Boocoo.com, New Rival of Craigslist and Ebay, Launching With 300 Newspaper, Broadcast Partners — CHICAGO — Boocoo.com — a newspaper industry response to Craigslist and Ebay — launches next week with nearly 300 newspaper and broadcast partners, its developer, Ranger Data Technologies said.
Scott Shane / New York Times:
Administration Takes a Hard Line Against Leaks to Press — WASHINGTON — Hired in 2001 by the National Security Agency to help it catch up with the e-mail and cellphone revolution, Thomas A. Drake became convinced that the government's eavesdroppers were squandering hundreds of millions …
Discussion:
Romenesko
Business Week:
Spotify: Why Europe's Hit Music Site Isn't Playing the U.S. — Big labels have blocked Spotify—the first site that's “sexy without having the Apple name on it”—from offering streaming music — Sweden has a new music export, and it's attracting an audience way broader than an ABBA greatest hits album.
Eric Boehlert / Media Matters for America:
Shame on WSJ and NYT for ignoring Salon's Arlington Cemetery reporting — Yesterday the Army released the findings of a seven-month investigation into a growing scandal surrounding Arlington National Cemetery and widespread instances of mismarked graves. Two senior Army officers were forced …
Newsosaur / Reflections of a Newsosaur:
iPad app watch: Hits, runs and terrors — Now that we have bought all those expensive iPads - and we know who all of you early adopters are, too - what are we going to do with them? Here's the first in an occasional look at what's hot - and not - in App-Land. — Top Picks — All-Around Best: Safari
Discussion:
Silicon Alley Insider
Robin Sloan / Snarkmarket:
The Atlantic rides again (again) — Back in college, the Atlantic was basically my introduction to the world of ideas. I still remember reading this classic article by James Fallows and feeling whole new lobes of understanding come online. This was policy, not politics. Macro, not micro.
Output Producer, CA — 
China Markets Correspondent, Shanghai — 
Senior Assignment Editor, DC — 
Breaking News Editor, Tokyo — 
Senior Correspondent - Wealth, NY — 
Reporter - Ottawa Bureau — 
Local Government Reporter, IA — 
Research Director, CA — 
Immigration Enforcement Reporter — 
Presque Island Reporter, ME — 
Contributing Parks Ed. - SW, CA — 
AI Content Editor, WA — 
Legislative Reporter, TN — 
Editorial Assistant, Remote US — 
Elon Musk Reporter, NY or CA — 
Government & Politics Editor, WA — 
Business & GA Reporter. VT — 
Sports Reporter, WA — 
Energy Reporter, TX — 
Senior Reporter, SC — 
Trade & Climate Correspondent, DC — 
Reporter, WI — 
Political Newsletter Writer, CO — 
Jackson Reporter, MS — 
Music Editor, AZ — 
Breaking News Reporter, NV — 
Fearless Reporter/Producer, IA — 
Reporter II - Technology, Remote — 
Editor, Remote US — 
City Reporter, WA — 
Executive Editor, OR — 
Education & Budget Reporter, CA — 
Senior Writer/Editor, FL — 
Media Editor, Remote — 
