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7:40 AM ET, August 10, 2010

Mediagazer

 Top News: 
Staci D. Kramer / paidContent:
First Look: TBD Wants More From Users But Does It Deliver?  —  Robert Allbritton may only want zip codes, as he told paidContent in an interview, but the staff at newly launched TBD.com wants a lot more...  In order to get personalization, users are required to provide full names, zip code, year of birth and even gender.
RELATED:
Soup:
Why TBD.com is better executed than most news sites.  —  Today TBD.com launched, a local Washington D.C. news site that understands how the web works.  —  First, they're linking out to stories that they didn't write.  Sites like Techmeme and Mediagazer are eating the lunch of MSM news sites …
Erik Wemple / tbd.com:
Letter from the editor: TBD is a little less TBD
Mathew Ingram / GigaOM:
Demand Media Is Afraid That Google is Going to Compete With It  —  In the “risk factors” section of its IPO filing on Friday, content-creation company Demand Media raises an interesting possibility: that Google — which Demand said it relies on for about a quarter of its revenue …
Discussion: MarketingVOX
RELATED:
Will Richmond / VideoNuze:
Is Demand Media's “Factory” Approach the Future of Online Video - or Not?
Patrick Smith / psmith, journalist:
Demand Media: The $114 million content machine that has nothing to do with news
Jessica E. Vascellaro / Wall Street Journal:
Google Agonizes on Privacy as Ad World Vaults Ahead  —  A confidential, seven-page Google Inc. “vision statement” shows the information-age giant in a deep round of soul-searching over a basic question: How far should it go in profiting from its crown jewels—the vast trove of data it possesses about people's activities?
Robert Andrews / paidContent:UK:
Times Puts Some Ads Outside The Wall And On iPad As Web Display Reduces  —  Though they are often cast as distinct business models, advertising and paid content are not necessarily mutually exclusive - or are they?  —  Observations from Times Newspapers' digital properties point to two different answers...
Joe Pompeo / The Wire:
Forbes Bloggers' Compensation Will Be Tied To Web Traffic  —  Last week, we posed the question of what it means for Forbes' writers that new chief product officer (still not sure what that title is all about!)  Lewis D'Vorkin is starting to make some big adjustments to the editorial model.
RELATED:
Matthew Flamm / Crain's New York Business:   Inside the radical reinventionof Forbes
Newsweek:
Take This Blog and Shove It!  —  When utopian ideals crash into human nature—sloth triumphs.  —  In the history of the web, last spring may figure as a tipping point.  That's when Wikipedia, “the free encyclopedia that anyone can edit”—a site that grew from 100,000 articles in 2003 …
Big Think:
Carl Bernstein: The “Golden Age” of Investigative Journalism Never Existed  —  Legendary Watergate journalist Carl Bernstein says that he's not as concerned about the state of investigative journalism as some of his contemporaries are—in fact, he thinks that papers like the New York Times …
Claudia Eller / Company Town:
Netflix and Epix working on major digital partnership to shake up pay TV landscape  —  In a deal that could transform the landscape for digital movie distribution, start-up pay-TV channel Epix is in serious negotiations to give Netflix exclusive online rights to films from its three equity partners …
Slate:
Welcome to Slate Labs  —  Today we're kicking off an exciting new project at Slate called “Slate Labs,” which you've apparently already located if you're reading this.  See that “labs” in the URL, where it should say “www”?  That means you're officially off the reservation.
Discussion: Romenesko
David Folkenflik / NPR:
Bloggers And Cable Pundits: The New Newsmakers … This summer's lurching news cycle has served up fresh evidence that the legacy media have less say than ever in determining what stories to consider newsworthy — and which not to.  —  Instead, as new media players drive much of the news agenda …
Kara Swisher / BoomTown:
BoomTown Checks In at the Online-Only Seattle Post-Intelligencer  —  A little more than a week ago, while I was in the Pacific Northwest for a Microsoft (MSFT) event, I decided to pay a visit on the Seattle Post-Intelligencer.  —  Or, as its brand is known now: seattlepi.com.
Discussion: Romenesko
Danielle Sacks / Fast Company:
Alex Bogusky Tells All: He Left the World's Hottest Agency to Find His Soul  —  Alex Bogusky, the Elvis of advertising, has left the business.  Is this a New Age midlife crisis or his greatest rebranding campaign?  —  “The philosophy behind much advertising is based on the old observation …
The Wall Blog:
The Times points way with new infographics for the iPad  —  by @gordonmacmillan, posted on 9 August, 2010 at 2:13 pm, filed under Apps, Media Owners and tagged Apple iPad, Applied Works, Battle of Britain, George Osbourne, Manolo Blahnik, Open web, Sex and the City, The Times.  Bookmark the permalink.
Andrew Hampp / AdAge:
If You Build a Web Series Around It, Will They Come?  —  For Some Brands, the Answer Is an Enthusiastic Yes; for Others, Not So Much  —  LOS ANGELES (AdAge.com) — In the past three years, it seems “Make me a branded web series” has become the new “Make me a viral video” for marketers …
Discussion: NewTeeVee and Beet.TV
Leena Rao / TechCrunch:
AdGrok Simplifies Keyword Bidding And More On Google AdWords  —  Using Google AdWords for search advertising is necessary for many businesses but choosing the right keywords to bid on can me a challenging task for those who are unfamiliar with the process.  There is an art to search engine marketing …
Michael Learmonth / AdAge:
Twitter Hires Sales Force From Yelp, Facebook  —  Meanwhile, Virgin America Uses Automated Tool to Buy Tweets  —  NEW YORK (AdAge.com) — Want to buy an ad on Twitter?  Now there's someone to call.  —  The micro-blog service, which still classifies itself as “pre-revenue,” …
Michael Calderone / Yahoo! News:
Can Petraeus shift Afghanistan narrative?  —  Public support for U.S. involement in Afghanistan continues dropping, according to recent polls.  And yet confidence in Gen. David Petraeus—the newly installed commander of the Afghan war initiative—remains comparatively high.
Johnny Diaz / Boston Globe:
A new read on masculinity  —  Magazines see a market for stories about parenting, home life  —  Publisher Lisa Hickey, cofounder Tom Matlack, and editor Benoit Denizet-Lewis of The Good Men Project Magazine, an online venture.  (Michele Mcdonald for The Boston Globe)
Discussion: Romenesko
 
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 More News: 
Albert Sun / Google Geo Developers Blog:
WSJ goes the distance with the Google Maps API
Jon Stokes / Ars Technica:
Google's count of 130 million books is probably bunk
Discussion: kottke.org and ResourceShelf
David Kaplan / paidContent:
E.W. Scripps Online Revs Rise, Despite Downward Pull Of Print Bundling
Jim Romenesko / Romenesko:
Ex-HBR publisher Cranston named CJR publisher
Discussion: CJR and FishbowlNY
Ryan Chittum / CJR:
The Economist's Success Is Not a Marketing Story
Discussion: New York Observer and Romenesko
Doug Young / Reuters:
News Corp sells controlling stake in China TV channels
Discussion: Guardian, Crikey and DailyFinance
 Earlier Picks: 
MediaShift:
Gourmet Live, Quilting eMag Rethink Magazines in Digital Form
Addy Dugdale / Fast Company:
New Scientist Brainsources Its Latest Cover, While Guy Kawasaki Crowdsources His
Discussion: New Scientist and MediaMemo
Lucia Moses / Mediaweek:
David Carey: The Architect
Discussion: New York Observer
Jeremy W. Peters / Media Decoder:
W Takes a New Direction  —  W, a magazine best known …
Discussion: New York Observer
Nat Ives / AdAge:
Life Hasn't Always Been a Piece of Cake for OK! Magazine
Discussion: Canadian Magazines
Peter Kirwan / Guardian:
Google and Apple prepare for mobile advertising battle
Discussion: Poynter Online
Robert Andrews / paidContent:
Digital Imitation Is A Form Of Flattery For Old-Guard Publishers
Discussion: mediabistro.com and eMedia Vitals