Mediagazer: Viewers May Be Willing to Watch More Ads Online. Lots More. (Brian Stelter/New York Times)

4:55 PM ET, November 23, 2010

Top News:

Brian Stelter / New York Times:

Viewers May Be Willing to Watch More Ads Online. Lots More. — VIEWERS of television shows on the Web have grown accustomed to 15- and 30-second commercial breaks — a fraction of the time given for commercials on traditional TV. Would they accept TV-style ad loads?

Discussion: The Huffington Post, AdAge, Media Buyer Planner, the Econsultancy blog, Beet.TV, eMedia Vitals, WatchingTV Online and Gawker

Joe Flint / Company Town:

In win for networks, federal judge issues temporary restraining order against FilmOn.com — A federal judge has issued a temporary restraining order against FilmOn.com Plc., a company that had been streaming the signals of television stations over the Internet without permission of the stations …

Discussion: The Wrap, Multichannel, MediaPost, Techland, GigaOM, WatchingTV Online and Inside TV

Peter Kafka / MediaMemo:
Goodbye, Free TV on Your iPad. For Now...

Discussion: Multichannel

Rick Edmonds / The Biz Blog:

6 Months In, Honolulu Civil Beat Still Testing the Market For Paid Conversation — Honolulu Civil Beat's six-month anniversary earlier this month roughly coincided with the elections, and the closely-watched online-only pilot chose to celebrate with three days of free access for all.

Staci D. Kramer / paidContent:

News Corp Shells Out $360 Million For EdTech Company Wireless Generation — Rupert Murdoch is getting serious about the education business. First, News Corp (NSDQ: NWS) hires New York City Education Chancellor Joel Klein. Now, it's acquiring 90 percent of Wireless Generation for roughly $360 million in cash.

Discussion: New York Observer, The Wire, Company Town, The Wrap, Fast Company and The Next Web, more at Techmeme »

Nikki Usher / Nieman Journalism Lab:

Why spreadable doesn't equal viral: A conversation with Henry Jenkins — For years, academic Henry Jenkins has been talking about the connections between mainstream content and user-produced content. From his post as the founder and former co-director of the Comparative Media Studies program at MIT …

Electronista:

Apple, News Corp seen launchng Daily, iTunes subs on Dec. 9 — News Corp's iPad-friendly news source, the Daily, has had its launch details and subscription plans narrowed down in a possible leak this afternoon. An event is reportedly slated for December 9.

John Gruber / Daring Fireball:
News Corp's Upcoming iPad App ‘The Daily’ …

Discussion: AppleInsider, Yahoo! News, Poynter Online, MacRumors, Media Buyer Planner, 9 to 5 Mac, Gizmodo, Garcia Media, SAI, Engadget, Fast Company, MacDailyNews and Lifehacker

Jeff Bercovici / Mixed Media:
Legal Challenge to Murdoch's iPad Tabloid Brewing

Discussion: MediaPost and Romenesko

Lauren Kirchner / CJR:
The Daily for iPad is On Its Way — Rupert Murdoch skips the web …

Discussion: J-Source, Gannett Blog and MacRumors

Jeff Jarvis / BuzzMachine:

Entrepreneurial Journalism curriculum at CUNY — Here are the courses that make up the new Entrepreneurial Journalism curriculum at CUNY. We plan to offer these courses this spring-to our own students and to midcareer journalists. Once approved by the state, we'll award a certificate and then an MA in entrepreneurial journalism.

Steve Buttry / The Buttry Diary:

Entrepreneurial journalists need to master social media — Our entrepreneurial journalism class at Georgetown will be discussing social media the next two weeks. Of course, you could do a whole course on social media, which offer some of the most important tools an entrepreneurial journalist will use …

Dylan Stableford / The Wrap:

Google in Talks to Buy Rights to Miramax Archives — It appears Google's possible $4 billion bid for Groupon.com isn't the only big-ticket item the search giant is mulling this holiday season. — Google is in talks with Filmyard Holdings about acquiring the rights to Miramax's archives …

Discussion: New York Observer, MediaMemo and SAI, more at Techmeme »

Jeff Bercovici / Mixed Media:

Why Media Apps Aren't as Good a Business as They Seem — This is not a life preserver. Image via Wikipedia — It's long been an article of faith among media optimists that the shift to digital publishing would be a good thing for publishers in the long run, freeing them of the burden …

Cory Doctorow / Guardian:

Copyright: what do we want it to do? — Without posing this question, asking whether intellectual property laws are working is like asking how long is a piece of string — A recurring question in discussions of digital copyright is how creators and their investors (that is, labels …

Discussion: mediabistro.com

Michael Calderone / Yahoo! News:

Washington Post hires conservative blogger — The Washington Post boasts some of the top liberal bloggers, such as Ezra Klein and Greg Sargent. Now the paper's bringing a conservative into the blog stable. — The Post has hired Jennifer Rubin, previously with Commentary magazine …

Discussion: Romenesko and Salon

Peter Kafka / MediaMemo:

AOL Boasts About Its Supersized Video Offering, and Puts Ran Harnevo in Charge — A couple of months ago AOL laid out $65 million for video distributor 5Min Media. What did it get for its money? — A lot of video! AOL says that 5Min's library and distribution deals …

Discussion: Beet.TV, more at Techmeme »

Newsosaur / Reflections of a Newsosaur:

Another setback for non-profit news — A year ago, I wrote that David S. Bennahum might do for non-profit journalism what Ray Kroc, the founder of McDonald's, did for hamburgers. But it has not worked out that way. — Bennahum's disciplined approach to franchising a network …

Emma Heald / Editors Weblog:

ProPublica starts using Journalism Online's Press+ to encourage donations — ProPublica is to start using Journalism Online's Press+ e-commerce platform to collect donations from readers, a press release announced yesterday. Readers of the top investigative journalism outlet's stories …