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10:40 AM ET, March 28, 2011

Mediagazer

 Top News: 
Steve Myers / Poynter:
Live blog Monday: Martin Nisenholtz addresses NAA before New York Times activates paywall  —  The New York Times plans to implement its much-anticipated, much-debated paywall Monday at 2 p.m. ET.  —  And at 9:30 a.m. ET, Martin Nisenholtz, the Times' senior vice president for digital operations …
Discussion: NetNewsCheck Latest
RELATED:
Frédéric Filloux / Monday Note:
The NYT's Melting Iceberg Syndrome  —  Could the New York Times be viable as an digital-only operation?  What a ridiculous question: With almost a million copies sold every day, why would this preeminent newspaper even consider such a drastic withdrawal from the physical world?
Staci D. Kramer / paidContent:
The NYT Pay Plan's Most Dangerous Foe: Perception  —  By now, we were supposed to have clarity about how The New York Times will use a meter to create a digital subscription revenue stream.  After all, the plan went into effect in Canada March 17 and is supposed to start rolling out in the United States and globally Monday afternoon.
Philg / Philip Greenspun's Weblog:
How did the New York Times manage to spend $40 million on its pay wall?  —  Aside from wondering who will pay more than the cost of a Wall Street Journal subscription in order to subscribe to the New York Times, my biggest question right now is how the NY Times spent a reported $40-50 million writing the code …
David Carr / New York Times:
Long-Form Journalism Finds a Home  —  In 2009, Evan Ratliff, a freelance writer for Wired, and Nicholas Thompson, a senior editor there, had just concluded a particularly satisfying article in which Mr. Ratliff tried to drop off the grid for a month and obscure his whereabouts in the digital age …
Discussion: The Awl, Noted, eMedia Vitals and Poynter
Matt Wells / Guardian:
How live blogging has transformed journalism  —  The benefits and the drawbacks of the open-to-all digital format  —  10.57 GMT: Hello and welcome to an article about live blogging, a discussion of a format that has been derided as murdering traditional reporting but is almost certainly …
The Wrap:
News Budgets Busted By Cost of Covering Disasters  —  From Japan to Libya, disasters and political upheavel around the globe are wreaking havoc on the already-skeletal budgets of cable and broadcast news organizations.  —  “We've already had a year's worth of breaking news coverage …
Jane Martinson / Guardian:
Tina Brown interview: remaking the news  —  Tina Brown's return to print media with Newsweek surprised many.  Here, she explains her plans for the loss-making title  —  The last time Tina Brown launched a magazine - Talk in 1999 - she held a celebrity-stuffed party on an island off Manhattan …
John Koblin / WWD:
Maer Roshan, Back on the Radar  —  BACK ON THE RADAR: Maer Roshan, the former Radar founder and media survival artist who has been largely absent from the publishing world for the last 30 months, launches his latest venture Monday: a Web site called Thefix.com.
Reuters:
Two Reuters TV journalists missing in Syria  —  (Reuters) - Two Reuters television journalists have been missing in Syria since Saturday night, when they were due to return to Lebanon.  —  Beirut-based producer Ayat Basma and cameraman Ezzat Baltaji had been expected to cross into Lebanon …
THE OUTSIDER:
Journalism needs pollinators  —  What is that bee doing with his nose buried in that flower?  If you remember your elementary school science class, you'll know the bee is either pollinating this flower or gathering pollen from it to take to another flower.  Though there are other ways …
Discussion: AdAge and AdPulp, Thanks:martinsfp
Jessica E. Vascellaro / Wall Street Journal:
Building Loyalty on Web  —  Online Video Programs Remix Promotional Tactics to Draw Regular Audiences  —  Hulu's ‘Trailer Trash’ episodes are released on Mondays.  —  Companies rushing to develop original video series for the Web are scrambling to solve one of the industry's biggest problems: building an audience.
Sarah Lyall / New York Times:
For $1,000, Site Lets Celebrities Say It Ain't So  —  LONDON — Imagine you are a well-known person aggrieved by how you are portrayed on the Internet: the slapdash Wikipedia entry; the unflattering gossip item; the endlessly repeated story about how you cheated on your spouse when in point …
 
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 More News: 
AdAge:
It's an Ad Within an Ad Within a TV Show for Univision Novela
 Earlier Picks: 
the nytpicker:
HuffPo's Peter S. Goodman: “I Don't Get Why” NYT's Bill Keller Misrepresented Comments In Sunday Magazine Column.
Steffen Konrath / Future of Journalism:
Search-neutrality? Can Google's algorithm substitute editorial judgement?
Discussion: Jonathan Stray