Mediagazer: Shelby.tv: A Leanback Experience for Personalized Video (Ryan Lawler/GigaOM)

Ben Popper / Betabeat:

Village Voice Admits To Spamming Reddit, Begs Forgiveness — The power of a social news site comes principally from its community, so when users feel like their service is being manipulated, they take it very personally. — Two weeks ago a rag tag team of anonymous Redditors discovered …

more at Techmeme »

Sarah Devlin / Mediaite:

Obama Takes On Trump And Birthers At The White House Correspondents Dinner — President Obama was introduced with an intentionally cheesy video package (picture Barney Stinson's video resume from “How I Met Your Mother") set to Rick Derringer's “I Am A Real American” and featuring …

Tami Luhby / CNNMoney.com:

CNN hires Erin Burnett from CNBC — NEW YORK (CNNMoney) — CNN said Friday that it has hired CNBC's Erin Burnett to serve as an anchor and chief business and economics correspondent. — Burnett will anchor a weekday general news program, as well as contribute to CNN's coverage of national …

Discussion: Media Decoder, Dealbreaker and Talking Biz News

Peter Kafka / MediaMemo:

News Corp.'s IGN Buys Hearst's UGO In Preparation For Game Site Spin-Off — News Corp., which is getting ready to part with MySpace, is now prepping a move for another one of its big Web properties. — The media conglomerate plans to spin out its IGN.com dudes-and-games site …

Discussion: @pkafka

Ryan Lawler / GigaOM:

Shelby.tv: A Leanback Experience for Personalized Video — Creating personalized recommendations based on a user's social graph could be the holy grail for online video discovery. One startup looking to tackle that issue is Shelby.tv. One of the participants at TechStars' most recent Demo Day …

Joseph Tartakoff / paidContent:

Patch Hires Brooklyn Hyperlocal Blogger Zagare To Ramp Up Engagement — AOL's Patch network of hyperlocal blogs, which has suggested that a number of initiatives are coming to increase community engagement with its sites, has hired well-respected Brooklyn hyperlocal blogger Liena Zagare to lead the effort.

Discussion: FishbowlNY

Andy Plesser / Beet.TV:

With Deep Pockets, SB Nation is “Building a Great Media Company” — Launches Interim Site for ex-Engadget Crew, Sets up Shop in NYC — With a fast-growing digital spports news business and investment backing from Accel Partners, Comcast, and Allen & Company, SB Nation is aiming to be a …

Amit / Digital Inspiration Technology Blog:

Twitter Introduces Text Ads — Twitter is experimenting with sponsored text-ads on their website that show-up just after the “trends” section. The first round of text-ads mainly promoted Twitter apps and other services built around the Twitter ecosystem but that is no longer the case.

Discussion: Technologizer

Voices on All Things Digital:

Early Adopter: Facebook Snags a Journalist, But What Will Vadim Lavrusik Do? — By Drake Martinet, Associate Editor, All Things Digital — Tech giants have always gobbled up journalists and media types, but most of those folks end up in the PR department.

Chris Roush / Talking Biz News:

Reuters hires WSJ's page one editor to be enterprise editor — TALKING BIZ NEWS EXCLUSIVE — Mike Williams, the page one editor of The Wall Street Journal, has resigned from the business newspaper to become the enterprise editor at Reuters. — Williams will be replaced by deputy managing editor Alix Freedman as page one editor.

Discussion: dowjones.com and Talking Biz News

Mathew Ingram / GigaOM:

OnSwipe Wants to Reinvent Content for Tablets — Jason Baptiste, co-founder and CEO of New York-based startup OnSwipe, has a slide in the pitch presentation that he does for VCs and others interested in the company that simply says: “Apps are bull****.” That's a succinct expression of OnSwipe's view on apps for content.

Tj Raphael / Folio:

Bloomberg Businessweek App Gets Personal With Users — Functionality includes the ability to share content. — Bloomberg Businessweek is giving readers an up-close look into its content production with podcasts from columnists and video interviews with editors.