Mediagazer: Twitter becomes a key real-time tool for campaigns (Karen Tumulty/Washington Post)

2:56 AM ET, April 30, 2012

Top News:

The Library of Utopia — Google's ambitious book-scanning program is foundering in the courts. Now a Harvard-led group is launching its own sweeping effort to put our literary heritage online. Will the Ivy League succeed where Silicon Valley failed? — In his 1938 book World Brain …

Discussion: The Verge and The Daily Dish

Karen Tumulty / Washington Post:

Twitter becomes a key real-time tool for campaigns — The bully pulpit has a new kind of altar call: “Tweet them. … President Obama repeated that Twitter hashtag twice more during a Tuesday speech opposing an increase in student loan interest rates. For good measure, he even had his Chapel Hill …

Discussion: The Huffington Post

Noah Rothman / Mediaite:

Obama Jabs At Romney, Congress, Huffington Post And Dogs At W.H. Correspondents Dinner — President Obama took the stage at the White House Correspondent's Dinner on Saturday night, where he made a number of jokes at his and others' expense. He took aim at Congress, Mitt Romney, the Huffington Post and dogs.

Discussion: @keitholbermann, WWD Media Headlines, Politico, Washington Post, Politico, Mediaite, New York Times, Fox News, The Huffington Post, Poynter, Forbes, The Huffington Post, TVNewser, FishbowlDC, ABCNEWS, Reuters, @howardkurtz and Mediaite

Jeff John Roberts / paidContent:

Buzzfeed's Jonah Peretti: Display dollars aren't coming back — Content providers are wringing their hands over how to get advertisers to pony up the big bucks they once spent on display ads. Maybe that money is just gone forever. — Jonah Peretti, a founder of the Huffington Post …

Discussion: AdExchanger.com, @om and @penenberg

Josh Sternberg / Digiday:

Inside The AP's Social Strategy — In the spring of 1846, five New York daily newspapers made journalism history when they founded the New York Associated Press to help incur the costs to deliver news from Texas during the Mexican-American War. After some legal issues between …

Discussion: CyberJournalist.net

Ken Doctor / Nieman Journalism Lab:

The newsonomics of 99-cent media — Honk if you still love newsprint enough to pay $700 or more a year for a seven-day print subscription to The New York Times. Of course, you have many other choices. — You can try one of several print/bundled options for considerably less money.

David Milliken / Reuters:

Cameron denies “grand deal” to help Murdoch — Prime Minister David Cameron has denied favouring Rupert Murdoch's business interests in exchange for political support from his newspaper empire, and defended a minister's handling of an ill-fated takeover bid involving the media magnate.

Discussion: Associated Press, Reuters, Guardian, Telegraph and Guardian

Justin Ellis / Nieman Journalism Lab:

Approve This Message: Politics through Awl-colored glasses — The Awl sure likes to build stuff. In about three years, they've gone from a single “New York City-based web concern” to a family of six sites. The latest just debuted: Approve This Message, a kind of politics wire with the sensibility of The Awl mothership.

Kara Swisher / AllThingsD:

Exclusive: The Billion-Dollar Inside Story of How Demand Media Almost Went Private Last Week (And Then Didn't) — According to sources close to the situation, Demand Media was deep into discussions with a private equity firm to complete a deal that would have taken the online content company private …

Discussion: Future of Journalism

Steve Buttry / @stevebuttry:

One of the best analyses I've read of today's poisoned political climate and journalism's failure by pursuing balance: http://www.washingtonpost.com/ ...

Discussion: Washington Post, @dangillmor, @jeffjarvis, @jayrosen_nyu and @jayrosen_nyu

Mathew Ingram / GigaOM:

Journatic CEO: We are creating a better future for journalism — The Chicago Tribune recently laid off many of the reporters and editors who produced its hyper-local editions, and announced that it was outsourcing those functions to a startup called Journatic — a move that drew criticism …

Discussion: @jayrosen_nyu and Chicago Reader

Robert Andrews / paidContent:

Social media not necessarily journalism's panacea, news bosses say — Tech giants may have their own views on what journalism should become, but some news organisations are questioning what benefits the social vision of future news can really bring at a time when they're struggling for business survival...