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1:10 AM ET, August 12, 2010

Mediagazer

 Top News: 
Julia Boorstin / Media Money with Julia Boorstin:
GoogleTV's Next Frontier: Google's DirecTV Partnership  —  Today's news that Google is partnering with DirecTV to sell ads for cable networks could have far-reaching implications for Google and the ad business.  This could be a win-win-win for Google, DirecTV [DTV Loading...
RELATED:
Mike Steib / Inside AdWords:
DIRECTV partners with Google TV Ads  —  Cross-posted from the Google TV Ads Blog  —  Today, we're announcing a strategic partnership with DIRECTV through which Google TV Ads will offer inventory on a broad selection of television networks available on DIRECTV.
Mike Taylor / FishbowlNY:
Playboy Hits the iPad, Sans Nudity  —  Playboy, the magazine famous for its photos of naked women, has launched an app for the iPad, with the same Apple-imposed iTunes restrictions (no nudity!) that govern its iPhone app.  —  minOnline reports: … “Gatefolds of skin”?  Sounds worse than it is.
RELATED:
Jeff Rivera / mediabistro.com:
So What Do You Do, Hugh Hefner, Founder of Playboy Enterprises?
Discussion: UnBeige
Sheelah Kolhatkar / The Atlantic Online:
The News Merchant  —  Interested in booking Joran van der Sloot's ex-girlfriend for the morning news?  Want an exclusive?  Got a little cash to spend?  Larry Garrison's the person to call, though most news networks won't admit they call him.  The inside story of how tabloid TV news is made …
Matea Gold / Los Angeles Times:
Here's Johnny, digitized: A searchable database created for Carson's ‘Tonight Show’  —  The search tool for existing footage will be available for professional use, but many clips will also be posted for public viewing.  —  Johnny Carson is getting an upgrade for the YouTube era.
Discussion: WebNewser
RELATED:
Tim Carmody / The Atlantic Online:
A Bookfuturist Manifesto  —  Go  —  TIM CARMODY - Timothy Carmody writes about media, technology, art, and culture at Snarkmarket, HiLobrow, The Idler, The Chronicle of Higher Education, the Journal of Modern Literature, and other outlets.  Together with the community at Snarkmarket …
Joshua Topolsky / Engadget:
Exclusive: Upcoming Apple TV loses 1080p playback, gains apps... and will be renamed iTV  —  You might remember that we broke news of an updated Apple TV headed to market just a few months ago.  If your brain isn't working right, let us jog it: a trusted Engadget source asserted that the gang …
Peter Kafka / MediaMemo:
Two Days After Steve Slater's Slide Ride, JetBlue Comes Back to the Web  —  Be honest — if you ran JetBlue, you'd want to stay quiet, too.  Right?  —  But the airline, which gets lots of credit for engaging its customers on the Web, on Facebook and on Twitter, had to speak up eventually …
Julie Bosman / New York Times:
Pete Hamill, Patriarch of Print, Goes Direct to Digital  —  It makes perfect sense that Pete Hamill, 75 years old, chronicler of vintage New York City and newspaper tabloids and boozy Greenwich Village literary haunts, prefers print books to electronic.  —  Far more surprising is this …
Janko Roettgers / NewTeeVee:
Broadcom Brings Hulu to Any Connected TV  —  Consumers will soon be able to stream Hulu, YouTube or Netflix videos to any connected TV, regardless of whether that device supports Flash or not, thanks to some new technology by Broadcom, dubbed Inconcert Maestro, that combines existing …
Joe Pompeo / The Wire:
Peter Lattman Is Leaving The Wall Street Journal For The New York Times  —  The Wall Street Journal is about to lose another one of its star reporters.  —  Peter Lattman, who covered law before switching to the private equity beat, is headed to the New York Times, Business Insider has learned.
Peter Kafka / MediaMemo:
Still Going!  As Promised, Viacom Appeals YouTube Copyright Ruling  —  In June, Google won a huge legal victory in its three-year YouTube copyright fight with Viacom.  But that was a battle, not the entire war.  As promised, Viacom has appealed the federal court ruling, via a filing today.
Hunter Walker / The Wrap:
Piers Morgan (Still) Taking Over for Larry King  —  Depite reports to the contrary, Piers Morgan is taking over as Larry King's replacement — and an official announcement is expected early next week at the latest, TheWrap has learned.  —  TheWrap broke the story on July 30 that the …
Claire Atkinson / New York Post:
You've got friends  —  Facebook Chief Executive Mark Zuckerberg and AOL CEO Tim Armstrong are quietly discussing a strategic alliance aimed at boosting their online ad businesses, The Post has learned.  —  The two companies have been talking for several months about a partnership …
FishbowlNY:
Newsday to Hire 34 Journalists in Hyperlocal Push  —  Newsday, the Long Island daily, plans on staffing up to the tune of 34 new journalists and three others, according to a memo obtained by Ryan Derousseau at our sister site, MediaJobsDaily.  —  Derousseau reports:
 
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 Sponsor Posts: 
Say Media / Say Daily:
Subscription Commerce: 13 Boxes We'd Love to Give and Get  —  Ecommerce and content are a great combination and now subscription-based commerce services are all the rage these days.  People are more eager to discover and try new things than ever before.
AdExchanger:
CPG Challenger Brand Hello Products Brings Digital Video Buys In-House  —  As a CPG newbie that launched last March, Hello Products competes with household brands like Crest and Colgate.
Search Marketing Expo News:
Last Call - SMX East Starts Next Tuesday in NYC; All Access Conference and Free Expo+ Passes Available  —  Search Marketing Expo - SMX East begins next Tuesday in New York City.  Register now to reserve your spot!
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 More News: 
Rupal Parekh / AdAge:
MySpace Chooses Pereira & O'Dell to Help Relaunch Site
Discussion: paidContent
Linda Borg / Providence Journal:
Police investigating ‘threatening’ e-comment
Chris Ariens / WebNewser:
CBS News Boss Touts Web Growth
Joe Flint / Company Town:
Allbritton, parent of Politico and other DC media, making noise …
Discussion: MediaPost
Leon Neyfakh / New York Observer:
Editorial Shuffle at Business Insider as Henry Blodget Hunts For New Tech Editor
Oliver Luft / Press Gazette:
Condé Nast to publish eight regional editions of Glamour
Discussion: Media Week and Media Buyer Planner
Leslie Minora / Runnin' Scared:
Columbia Journalism School Is Worth Time and Money Even Though …
Discussion: Gawker
Rob ORegan / eMedia Vitals:
Spanfeller: ‘Web advertising works’
Discussion: Silicon Alley Insider and The Wire
 Earlier Picks: 
Adrianne Jeffries / ReadWriteWeb:
Tribune Co. Hopes Anchorless TV Newscast Will Be Just Like Surfing the Web
Paul Balcerak / Tomorrow's News …:
Blogging: The skill that begets all others
mUmBRELLA:
Australian newspaper sales decline began two decades ago
Keith J. Kelly / New York Post:
Newsweek's editor exodus
Discussion: MediaPost and Yahoo! News
Guardian:
Channel Five ‘bloodbath’ as Desmond culls seven directors
Discussion: Variety, The First Post and Media Week
Olivia Koski / Epicenter:
10 Media Takes on the Google-Verizon Net Neutrality Proposal
Zeke Turner / New York Observer:
Stefano Shows Off His Very Own Vanity Project
Discussion: New York Magazine, Gawker and Romenesko