Mediagazer: How to Mix Big-Time Ads and Content (Emily Steel/Wall Street Journal)

Jeff Bercovici / DailyFinance:

Dan Abrams's Mediaite.com Tests the Limits of Fair Use — The boundaries of fair use — the legal doctrine that allows for the republishing and rebroadcasting of copyrighted material in order to encourage free speech — are awfully hazy when it comes to the Internet.

Discussion: New York Observer, The Wire, Romenesko, Inside Cable News and MediaMemo

Julie Bosman / New York Times:

As E-Books Gain, Barnes & Noble Tries to Stay Ahead — In the movie “You've Got Mail,” Tom Hanks played the aggressive big-box retailer Joe Fox driving the little bookshop owner played by Meg Ryan out of business. — Twelve years later, it may be Joe Fox's turn to worry.

Wall Street Journal:

Barnes & Noble Expected to Announce Burkle Pact — Barnes & Noble Inc. is expected to soon announce the settlement of a lawsuit filed by investor Ronald Burkle, who challenged the legality of a “poison pill” plan that would have prevented him from buying more shares of the company, people familiar with the matter said Wednesday.

Discussion: New York Times, DealBook, Law Blog and DailyFinance

Nat Ives / AdAge:

Coupons Come to The Wall Street Journal — News Corp.'s SmartSource Moves Insert From Sunday Times to WSJ Weekend Edition — NEW YORK (AdAge.com) — The Wall Street Journal will start delivering coupons inside its Weekend Edition this Saturday, furthering its push to become a full-service newspaper …

Discussion: CJR, Romenesko, Gawker, New York Observer, Runnin' Scared, The Atlantic Wire, FishbowlNY, mediabistro.com and Talking Biz News

Edmund Lee / AdAge:

EMarketer: Facebook Ad Sales to Hit $1.2 Billion This Year — Biggest New Driver? Self-Serve Ads Now Account for 50% of Social Network's Ad Revenue — NEW YORK (AdAge.com) — With its more than half billion users and privately-held status, Facebook's revenue has long been a favorite guessing game …

Discussion: Lost Remote

Mathew Ingram / GigaOM:

Did Thinking Like a Media Company Spell Doom For Yahoo? — Paul Graham, the founder of tech incubator Y Combinator, has posted some thoughts about the decline of Yahoo over the past decade, in which he describes the fatal flaws (as he sees them) that caused the company to become less relevant and allowed Google to dominate.

Discussion: Paul Graham and SmoothSpan Blog, more at Techmeme »

Cory Bergman / Lost Remote:

Newsday doubles down on coverage as Patch arrives — With Patch launching several sites in Long Island towns, Newsday is hiring 37 people to beef up its local coverage. The new positions include reporters, community journalists, a social media moderator and a community editor.

Discussion: Long Island Business News, Romenesko, mediabistro.com, New York Observer and NYConvergence

Discussion: FishbowlNY, Romenesko and The Wire

FishbowlNY:
Newsday to Hire 34 Journalists in Hyperlocal Push

Discussion: Guardian, Crain's New York Business and Talking Biz News

Emily Steel / Wall Street Journal:

How to Mix Big-Time Ads and Content — Demand Media, Which Cranks Out Web Articles and Videos, Works to Draw Major Sponsors for Its Sites — Demand Media Inc. is nothing if not prolific. It's next step is to spur demand from Madison Avenue heavyweights and not just Web surfers.

Discussion: Romenesko

Mike Shields / Mediaweek:

Internet Content Syndication Council Propose Content Guidelines — A group of Web content syndicators, which include the Associated Press, The Tribune Company and Procter & Gamble, believe that content quality—not to mention the actual utility of the Internet—is being seriously threatened.

Discussion: eMedia Vitals

Bill Grueskin / CJR:

The Write Stuff — Has Yahoo created an AP stylebook for the digital age? — The Yahoo Style Guide: The Ultimate Sourcebook for Writing, Editing, and Creating Content for the Digital World | St. Martin's Griffin | 528 pages, $21.99 — If you strolled by a copy editor's desk …

Discussion: Romenesko

Slate:

Slate Has an iPad App! — Your favorite stories, videos, and podcasts, now available—free!— on your tablet. — IPad users rejoice! Slate now has an iPad app, and it's available—for free—in the iTunes App Store. (Get Slate's iPad app.) — The app gives Slate readers ready access …

Discussion: Gizmodo, Bits, WebNewser, FishbowlNY and Change of Subject

Alex Weprin / TVNewser:

CNBC Names First ‘Chief Revenue Officer’ — CNBC is creating a new position at the network: Chief Revenue Officer, and has tapped Tom O'Brien to fill the role. — CNBC president Mark Hoffman made the announcement in an email to staffers this morning. In it, he outlined why the channel was creating the position:

Discussion: Broadcasting & Cable, AdAge and Inside Cable News

Jeff Bercovici / DailyFinance:

Dirty Apps? How Magazines Are Handling Apple's Erratic Censorship — Steve Jobs' dictate that apps for Apple's iPad and iPhone contain no pornography or nudity affects plenty of major magazines, including Playboy and Cosmopolitan. How are they dealing with it? — Continue reading Dirty Apps?

Discussion: Poynter Online

Joe Pompeo / The Business Insider:

Source: Publishers Are Shelling Out More Than $50K For The New York Times' iPad/iPhone App Platform — On August 2, The New York Times announced it is launching a new platform called Press Engine that other publishers can use to create their own iPhone and iPad apps based on templates developed by The Times.

Erik Huggers / About the BBC blog:

BBC Online - Putting Quality First — In March this year, the BBC announced a new strategy - Putting Quality First. These proposals, which are subject to BBC Trust approval, chart a new long-range direction for the BBC and would enable the BBC to deliver on its public purposes in the digital age.

Discussion: paidContent:UK, One Man & His Blog, WebNewser, Journalism.co.uk and The Next Web

BrauBlog:

Why did Jim Dolan and Lynn Casey invest a million bucks in BringMeTheNews? — It's not every day a year-old local news aggregator gets $1 million from investors — much less when it has just 100,000 monthly page views and three advertisers. — But that didn't stop Dolan Media president Jim Dolan …

Discussion: Romenesko and mediabistro.com

Media Week:

MTV to launch first digital-only programme — MTV is to launch a digital-only programme, the Scottish teen drama ‘Being Victor’, next month, in a first for the music broadcaster. — Being Victor: MTV's first online-only programme — The programme will debut on 7 September and …

Discussion: paidContent:UK and Guardian

Jim O'Neill / Online Video News:

Dyyno debuts turnkey streaming video service to Roku for businesses — Video portal provider Dyyno today rolled out a turnkey streaming video service to Roku for businesses and individuals, allowing them to stream live, VOD or linear TV channels to the living room.

Discussion: FierceTelecom

Laura McGann / Nieman Journalism Lab:

Data-visualization duo turns down Knight funding over open source — Normally when you win a Knight News Challenge grant, there's not much of a question about what to do. You take the money! But for Fernanda Viegas and Martin Wattenberg of Flowing Media, winning in the 2010 competition prompted a tough decision.

Kara Swisher / BoomTown:

Digg's Kevin Rose Talks About New Look, New CEO and How to Turbocharge an Old Web 1.9 Company! — Yesterday, BoomTown drove over to Digg's San Francisco HQ to pay founder Kevin Rose a visit. — The 33-year-old Rose is one of the iconic entrepreneurs of recent years, since Digg's founding in 2004 …

Discussion: Silicon Alley Insider

Julie Bosman / New York Times:

Pete Hamill, Patriarch of Print, Goes Direct to Digital — It makes perfect sense that Pete Hamill, 75 years old, chronicler of vintage New York City and newspaper tabloids and boozy Greenwich Village literary haunts, prefers print books to electronic. — Far more surprising is this …

Discussion: New York Observer

Michael Schneider / Variety:

TV Land's generational experiment — Kutcher-backed reality show ‘Forever Young’ examines age gap — TV Land is minding the generation gap, giving a greenlight to “Forever Young,” a reality skein from 3 Ball Prods. and Katalyst. — Cabler has ordered six episode of the series …

Discussion: PopWatch

Rupal Parekh / AdAge:

MySpace Chooses Pereira & O'Dell to Help Relaunch Site — Struggling Social Net Seeks to Snare Share From Twitter, Facebook — NEW YORK (AdAge.com) — MySpace has chosen Pereira & O'Dell as the agency to help market the site's relaunch later this year, according to multiple industry executives.

Discussion: AdScam/The Horror! and paidContent