Mediagazer: Current TV Enlarges Ad Sales Team (MediaPost)

8:45 PM ET, August 17, 2010

Top News:

The Web Is Dead. Long Live the Internet — Sources: Cisco estimates based on CAIDA publications, Andrew Odlyzko — Two decades after its birth, the World Wide Web is in decline, as simpler, sleeker services — think apps — are less about the searching and more about the getting.

Alexis Madrigal / The Atlantic Online:

What's Wrong With “X Is Dead” — Technologies die violent deaths less often than we think. — This is the basic problem with the Chris Anderson-anchored Wired cover story, “The Web is Dead.” If you think about technology as a series of waves, each displacing the last …

Discussion: TechCrunch, more at Techmeme »

Ryan Tate / Gawker:

Wired Says ‘The Web is Dead’ — On Its Increasingly Profitable Website — Chris Anderson will generate plenty of chatter with his “The Web is Dead” Wired cover, foretold here previously. Fair enough; that's what a smart magazine editor does. But all the more reason to note the rich ironies in his eulogy.

Discussion: Wired and New York Observer

Philip B. Corbett / Times Topics:

Everything Old Is Hip Again — Notes from the newsroom on grammar, usage and style. (Some frequently asked questions are here.) — We try hard to shed our old image as stodgy and out of it. Perhaps too hard, sometimes. — How else to explain our constant invocation of the old/new slang “hipster”?

Discussion: The Atlantic Wire, CJR, Silicon Alley Insider, New York Observer, Gawker and The Wrap

Foster Kamer / Runnin' Scared:
Breaking: New York Times Told to “Chill” on That “Hipster” Business

Discussion: CJR, FishbowlNY and The Wrap

Ken Doctor / Newsonomics:

Nine Questions on Patch's New Push: National Hyperlocal?, SEO Sauces, and the Case of the Besieged Florist — It's Patch day in the news news world, as AOL formally announces the expansion of its network of local sites. It's really a ratification of what we've been hearing …

Discussion: MarketWatch, Romenesko, New Jersey Online, NPR and Lost Remote

Joseph Tartakoff / paidContent:

AOL's Patch Aims To Quintuple In Size By Year-End — Patch, which has already established itself as the biggest network of neighborhood blogs in the country since being acquired by AOL last summer, plans to accelerate its growth dramatically. Patch President Warren Webster tells us the company …

Discussion: Crain's New York Business, Local Media Watch, Silicon Alley Insider, Media Week, Seeking Alpha, NYConvergence, Morristown Patch, Tarrytown-Sleepy Hollow Patch, Springfield Patch, Merrick Patch, Wellesley Patch, Chatham Patch, Fairfield Patch, Port Washington Patch, Garden City Patch and NetNewsCheck Latest

Edmund Lee / AdAge: Patch and Pro-Am Media by the Numbers

Sarah Rabil / Bloomberg:
AOL CEO Armstrong Aims for 500 News Websites in Local-Ad Bet

Discussion: TechCrunch, Forbes, Associated Press, MediaMemo and Reuters

Elizabeth Dwoskin / CJR:

Watching My Story Go Viral in Twenty-Four Hours — How Debrahlee Lorenzana became the banker heard 'round the world — Earlier this summer, I was afforded an experience that is a dream for many journalists: a story I wrote went viral. Within the span of twenty-four hours …

Discussion: BusinessJournalism.org … and Romenesko

Jason Fell / Folio:

Survey: Publishers Could See as Much as $3 Billion from Interactive Periodicals Subs — Digital consortium Next Issue Media conducts survey with global consulting firm. — Digital publishing consortium Next Issue Media recently enlisted international management consulting firm Oliver Wyman …

Discussion: Nieman Journalism Lab, Canadian Magazines, Media Buyer Planner, MinOnline, Nxtblog, MediaPost and MediaMemo

MG Siegler / TechCrunch:

NewsBasis Wants To Unload 75% Of My Inbox By Changing The PR Game — Every morning I wake up and find 50 to 100 new emails in my inbox. Am I really that popular? Sadly, no. About 75 percent of it is unsolicited PR pitches. Delete. Delete. Delete. — As fun as that morning ritual is …

Ronald Grover / Bloomberg:

Netflix Lust for ‘True Blood’ Is Unrequited as HBO Blocks Path — Netflix Inc.'s drive to offer its subscribers online movies from all the biggest Hollywood studios may hit a wall with HBO. — Time Warner Inc.'s pay-television channel, home to shows including the “The Sopranos” and …

Discussion: NewTeeVee, MediaPost, The Wrap, Company Town, Digital Daily, VentureBeat, Hollywood Reporter and Gizmodo, more at Techmeme »

Michael Calderone / Yahoo! News:

Murdoch's News Corp. gives $1 mil. to Republican govs — Rupert Murdoch's News Corporation, the media juggernaut that owns Fox News and the Wall Street Journal, gave $1 million to the Republican Governors Association in June. — Murdoch's firm is able to make such a hefty donation …

Discussion: Guardian, The Huffington Post, Media Decoder, Shaping the Future …, CNN, The Politico, Wonkette, rbr.com, Media Matters for America, On Media's Blog, Washington Post and Bloomberg

Reuters:

Nielsen plans to raise $2 billion in IPO: filing — (Reuters) - Private equity-owned Nielsen plans to raise up to $2.01 billion through an initial public offering, more than the $1.75 billion it was originally aiming for, it said in a U.S. regulatory filing on Monday.

Discussion: Gawker and DailyFinance

Nate Anderson / Ars Technica:

Radio, RIAA: mandatory FM radio in cell phones is the future — Music labels and radio broadcasters can't agree on much, including whether radio should be forced to turn over hundreds of millions of dollars a year to pay for the music it plays. But the two sides can agree on this …

Discussion: Techdirt, PlagiarismToday, Gizmodo and rbr.com

Anthony Ha / VentureBeat:

Video site Vimeo uses HTML5 to get more iPhone friendly — Video sharing site Vimeo says it's going to be the latest video company using the new HTML5 format as its path onto mobile devices. The site plans to release a “Universal Player” later today that will detect your smartphone browser …

MediaPost:

Current TV Enlarges Ad Sales Team — Current TV has expanded its ad sales team with the appointments of Ryan Forbell as director, advertising sales; Jessica Kleiner as account executive, advertising sales and Kathryn McCarthy as Account executive, advertising sales.

Discussion: Broadcasting & Cable