Mediagazer: The New York Observer Wants To Pay Someone With No Experience $30,000 To Run Its New Magazine (Noah Davis/The Wire)

12:50 PM ET, June 9, 2011

Top News:

A Federal Study Finds That Local Reporting Has Waned — An explosion of online news sources in recent years has not produced a corresponding increase in reporting, particularly quality local reporting, a federal study of the media has found. — Coverage of state governments and municipalities …

Discussion: Associated Press, Gawker, FishbowlNY and Gannett Blog

fcc.gov: Information Needs of Communities

Kat Stoeffel / The New York Observer:

Jill Abramson: Our Lady of Gray — The climb to Valhalla is treacherous—but lawyers, babies, Howell Raines and a barreling truck couldn't keep Jill Abramson down. — LAST THURSDAY, Jill Abramson compared her appointment to executive editor of The New York Times to “ascending to Valhalla …

Discussion: Poynter, Poynter, Yahoo! News, CJR, The Atlantic Wire, Adweek and The Wire

Michael Calderone / The Huffington Post:

Who'll Get The New York Times' Top Washington Job? — NEW YORK — At 5 p.m. on Monday afternoon, New York Times staffers in the paper's Washington bureau gathered to toast outgoing bureau chief Dean Baquet. It was Baquetâs first day back in the Washington office since heading to New York …

Ed Pilkington / Guardian:
Jill Abramson: 'I'm a battle-scarred veteran'

Discussion: Media Research Center, CJR, LA Observed and mediabistro.com

Clark Fredricksen / eMarketer:

Online Advertising Market Poised to Grow 20% in 2011 — New Forecast Shows Display on Trajectory to Overtake Search — The US online advertising market is poised for rapid growth this year, with spending expected to exceed $31 billion, according to a new forecast by eMarketer.

Discussion: paidContent, Forbes.com, TechCrunch, rbr.com and GigaOM

Matt Marshall / VentureBeat:

Online advertising explodes to $31B, but publishers getting squeezed? — Advertisers are likely to spend $31.3 billion buying online ads this year, 20 percent more than last year. That's according to the encouraging forecast from market researcher eMarketer — and it's almost twice …

Discussion: eMedia Vitals, the Econsultancy blog, comScore, Inc. and L.A. Times Tech Blog

Emily Steel / Wall Street Journal: Big Pop Seen for Online Ads

Nicholas Carlson / SAI:

Confessions Of Patch Salesperson: “It's Been A Disaster” — AOL is betting $120 million this year on a network of local news Websites called Patch. — It's overseen by Arianna Huffington. — Clayton Moran of the Benchmark Group says AOL's fate will “hinge on the success or failure of Patch.”

Discussion: Street Fight, Poynter, blogs.forbes.com and Future of Journalism

Henry Blodget / SAI:
AOL's Newsroom Is Now Bigger Than The New York Times's

Discussion: NYConvergence.com and National Review

Julie Moos / Poynter:

5 reasons broadcasters pay licensing fees for stories and why it corrupts journalism — When Ann Coulter congratulated ABC News for its reporting on the Anthony Weiner story, her high praise was this: “You guys own the Weiner story.” She may not have meant it literally, but she could have.

Discussion: Free Press, Chickaboomer and The Atlantic Wire

Noah Davis / The Wire:

The New York Observer Wants To Pay Someone With No Experience $30,000 To Run Its New Magazine — We really enjoy the New York Observer's redesign (honest). And we like what Elizabeth Spiers and her team are doing to bring back the Salmon-colored paper. — But we have less faith …

Discussion: New York Magazine and FishbowlNY

Jeff Sonderman / Poynter:

Twitter now charges $120,000 a day for promoted trends — Businesses are paying Twitter $120,000 to sponsor a promoted trending topic for a day, director of revenue Adam Bain told marketing news site ClickZ. That's up from $25,000 to $30,000 when the feature was launched in April 2010.

Andy Plesser / Beet.TV:

YouTube Expects Half of Ad Spending to be Cost Per View by 2015 — The conventional means of charging for online video at a cost per thousand impressions (CPM) for video ads is quickly changing. — By 2015, half of video ads will be charged on a cost per view basis, meaning advertisers …

Discussion: Future of Journalism

David Kaplan / paidContent:

CBS' Radio.com Gets A New Streaming Channel: Last.fm — Years after CBS Interactive (NYSE: CBS) acquired Last.fm, the personalized streaming music service will be added to Radio.com, the broadcaster's online player. Radio.com, which already hosts AOL's and Yahoo's streaming music as part …

Jemima Kiss / Guardian:

Apple loosens grip on subscription terms for news publishers — Tweak to App Store terms means publishers now have more freedom over pricing and subscriptions — The announcement of the digital app service Newsstand was good news for news and magazine publishers this week …

Discussion: MacRumors, ZDNet and Future of Journalism, more at Techmeme »

Lance Whitney / Technology News:

Google adds feature to link content to its author — Google users interested in the work of a particular author or writer should now find it easier to track down that person's articles, stories, and bio. — Starting yesterday, the search giant started supporting a feature in HTML5 …

Discussion: eMedia Vitals, ReadWriteWeb, SocialTimes.com and 10,000 Words

Rem Rieder / American Journalism Review:

Acel Moore's Storied Career — Soon to receive a lifetime achievement award from the National Association of Black Journalists, the retired Philadelphia Inquirer reporter and columnist looks back. Wed. June 8, 2011 — Andrew Damstedt (adamstedt@ajr.umd.edu) is an AJR editorial assistant.

Adweek:

Bill Simmons Banks Grantland Success on Sponsorships — Like David Ortiz turning on a 3-1 meatball to send it shrieking over the right field porch at Fenway Park, Bill Simmons is going long. In so doing, he hopes to save Internet content from the CPM. — A one-man content-generating apparatus …

Discussion: Deadspin, Runnin' Scared and FishbowlNY